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 enlarge | Authors: W. Chan Kim, Renee Mauborgne
Publisher: Your Coach Digital
Category: Book
List Price: $29.98
Buy New: $16.44
You Save: $13.54 (45%)
New (23) Used (7) from $16.44
Rating:  14 reviews
Sales Rank: 29177
Format: Audiobook, Unabridged
Media: Audio CD
Edition: Unabridged
Number Of Items: 6
Shipping Weight (lbs): 0.4
Dimensions (in): 6 x 5.3 x 1.3
ISBN: 1596590688
Dewey Decimal Number: 650
EAN: 9781596590687
ASIN: 1596590688
Publication Date: September 25, 2006
Availability: Usually ships in 1-2 business days
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| Customer Reviews:
 It's not the delivery; it's the content September 25, 2007
Rich & becoming more so! (Ingram, Pennsylvania United States)
0 out of 1 found this review helpful
Blue Ocean Strategies are responsible for HUGE amounts of wealth having been generated by many people and many companies.
However, these CD's are delivered with NO Narrative and since the concepts in the book are shared using diagramatic tools which clarify the text; listening can some times be trying and laborious.
Getting past that will reward you with a whole new way to think of markets and marketing.
I recommend them for those interested in the subject for more than just entertainment. You'll want to read the book to get the part you miss.
 Several chapters too long September 23, 2007
R. Campbell (Auckland, New Zealand)
Overall this is a fantastic title but condensed it is not. The authors could have written it in half as many pages without losing any useful information. In terms of content its a solid 8 our of 10.
 Game show host voice with many mispronunciations July 9, 2007
James R. Cleveland (Chicago, IL)
2 out of 3 found this review helpful
I must say that there were some interesting observations conveyed throughout the book, but the 'Game Show Host Voice' of the reader, the many mispronunciations, and the shear repetition of only vaguely interesting business examples from 100 years ago leads me to giving this book a low score.
Excellent! June 27, 2007
Herve Muller
I have read many management books and was looking for a good book on strategy and strategic planning. I bought Strategic Planning for Idiots and it is just that. By contrast Blue Ocean is insightful, applicable and gives a frame of work to get an organization to think about value innovation.
The audio CDs are great! The reader is really good.
 Blue Oceans Okay May 30, 2007
Jim Bishop Associates (Orange County, CA)
1 out of 1 found this review helpful
The CD version of the book was okay. Some good ideas sprinkled throughout the book but a fair amount of repetition of the same ideas.
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