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The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
BASIC MARKETING
International Marketing
Marketing: The Core
Marketing: Real People, Real Choices (6th Edition) (MyMarketingLab Series)
Changing the Channel: 12 Easy Ways to Make Millions for Your Business (Agora Series)
Marketing Research
Business Statistics for Competitive Advantage with Excel 2007: Basics, Model Building and Cases
Web 2.0 and Beyond: Understanding the New Online Business Models, Trends, and Technologies
The Nature of Marketing: Marketing to the Swarm as well as the Herd
Bestsellers
1.Marketing Management (13th Edition)
2.The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
3.Principles of Marketing, 12th Edition
4.MKTG 2.0, 2008 - 2009 Student Edition (with Review Card and Printed Access Card)
5.Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
6.Marketing, 2008 Edition
7.Marketing
8.Influence: Science and Practice (5th Edition)
9.Consumer Behavior (8th Edition)
10.Advertising and Promotion: An Integrated Marketing Communications Perspective w/ Premium Content Card
Most Gifted
1.Tuned In: Uncover the Extraordinary Opportunities That Lead to Business Breakthroughs
2.The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
3.Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
4.Marketing Management (13th Edition)
5.Influence: Science and Practice (5th Edition)
6.BASIC MARKETING
7.The Brand Gap: Expanded Edition
8.Do You Matter? How Great Design Will Make People Love Your Company
9.The Contrarian Effect: Why It Pays (Big) to Take Typical Sales Advice and Do the Opposite
10.Marketing Metaphoria: What Deep Metaphors Reveal About the Minds of Consumers
Most Wished For
1.The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
2.Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
3.Influence: Science and Practice (5th Edition)
4.The Long Tail: Why the Future of Business is Selling Less of More
5.Zag: The Number One Strategy of High-Performance Brands
6.Book Yourself Solid: The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling
7.The Brand Gap: Expanded Edition
8.Facebook Marketing: Leverage Social Media to Grow Your Business
9.Marketing to the Social Web: How Digital Customer Communities Build Your Business
10.Marketing Metrics: 50+ Metrics Every Executive Should Master
 

Marketing



    
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Advertising (8th Edition) (Advertising: Principles and Practice) 
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 Advertising (8th Edition) (Advertising: Principles and Practice)
Authors: Sandra Moriarty, Nancy Mitchell, William D. Wells

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New (39) Used (77) from $112.95

Sales Rank: 6019
Category: Book
ASIN: 0132224151
Publication Date: February 11, 2008
Availability: Usually ships in 1-2 business days
M: Marketing w/Review Cards And OLC Access Card 
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 M: Marketing w/Review Cards And OLC Access Card
Authors: Dhruv Grewal, Michael Levy

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Rating: 5.0 out of 5 stars 1 reviews
Sales Rank: 4246
Category: Book
ASIN: 0077240804
Publication Date: January 7, 2008
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Supply Chain Management (3rd Edition) 
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 Supply Chain Management (3rd Edition)
Authors: Sunil Chopra, Peter Meindl

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Rating: 4.5 out of 5 stars 2 reviews
Sales Rank: 6387
Category: Book
ASIN: 0131730428
Publication Date: April 7, 2006
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Marketing Strategy 
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 Marketing Strategy
Authors: O. C. Ferrell, Michael Hartline

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Rating: 5.0 out of 5 stars 2 reviews
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Category: Book
ASIN: 0324362722
Publication Date: February 2, 2007
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Advertising and Integrated Brand Promotion 
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 Advertising and Integrated Brand Promotion
Authors: Thomas O'guinn, Chris Allen, Richard J. Semenik

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Rating: 5.0 out of 5 stars 1 reviews
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ASIN: 0324568622
Publication Date: April 18, 2008
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Strategic Brand Management (3rd Edition) 
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 Strategic Brand Management (3rd Edition)
Author: Kevin Lane Keller

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Rating: 4.5 out of 5 stars 12 reviews
Sales Rank: 4430
Category: Book
ASIN: 0131888595
Publication Date: June 23, 2007
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Search Engine Marketing, Inc.: Driving Search Traffic to Your Company's Web Site (2nd Edition) 
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 Search Engine Marketing, Inc.: Driving Search Traffic to Your Company's Web Site (2nd Edition)
Authors: Mike Moran, Bill Hunt

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Rating: 4.5 out of 5 stars 44 reviews
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Category: Book
ASIN: 0136068685
Publication Date: September 29, 2008
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Integrated Advertising, Promotion, and Marketing Communications (3rd Edition) 
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 Integrated Advertising, Promotion, and Marketing Communications (3rd Edition)
Authors: Kenneth E. Clow, Donald E. Baack

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Rating: 3.0 out of 5 stars 3 reviews
Sales Rank: 5148
Category: Book
ASIN: 0131866222
Publication Date: April 1, 2006
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Condition: Not Pretty. Some Staining/Highlighting/Bent... more



Marketing Research Essentials with SPSS 
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 Marketing Research Essentials with SPSS
Authors: Carl, Jr. Mcdaniel, Roger Gates

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Rating: 2.5 out of 5 stars 2 reviews
Sales Rank: 2161
Category: Book
ASIN: 0470131985
Publication Date: February 20, 2007
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The Official Get Rich Guide to Information Marketing: Build a Million-Dollar Business in 12 Months 
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 The Official Get Rich Guide to Information Marketing: Build a Million-Dollar Business in 12 Months
Authors: Dan Kennedy, Bill Glazer, Robert Skrob

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Rating: 4.0 out of 5 stars 23 reviews
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Category: Book
ASIN: 1599181401
Publication Date: September 26, 2007
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