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The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
BASIC MARKETING
International Marketing
Marketing: The Core
Marketing: Real People, Real Choices (6th Edition) (MyMarketingLab Series)
Changing the Channel: 12 Easy Ways to Make Millions for Your Business (Agora Series)
Marketing Research
Business Statistics for Competitive Advantage with Excel 2007: Basics, Model Building and Cases
Web 2.0 and Beyond: Understanding the New Online Business Models, Trends, and Technologies
The Nature of Marketing: Marketing to the Swarm as well as the Herd
Bestsellers
1.Marketing Management (13th Edition)
2.The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
3.Principles of Marketing, 12th Edition
4.MKTG 2.0, 2008 - 2009 Student Edition (with Review Card and Printed Access Card)
5.Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
6.Marketing, 2008 Edition
7.Marketing
8.Influence: Science and Practice (5th Edition)
9.Consumer Behavior (8th Edition)
10.Advertising and Promotion: An Integrated Marketing Communications Perspective w/ Premium Content Card
Most Gifted
1.Tuned In: Uncover the Extraordinary Opportunities That Lead to Business Breakthroughs
2.The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
3.Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
4.Marketing Management (13th Edition)
5.Influence: Science and Practice (5th Edition)
6.BASIC MARKETING
7.The Brand Gap: Expanded Edition
8.Do You Matter? How Great Design Will Make People Love Your Company
9.The Contrarian Effect: Why It Pays (Big) to Take Typical Sales Advice and Do the Opposite
10.Marketing Metaphoria: What Deep Metaphors Reveal About the Minds of Consumers
Most Wished For
1.The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
2.Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
3.Influence: Science and Practice (5th Edition)
4.The Long Tail: Why the Future of Business is Selling Less of More
5.Zag: The Number One Strategy of High-Performance Brands
6.Book Yourself Solid: The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling
7.The Brand Gap: Expanded Edition
8.Facebook Marketing: Leverage Social Media to Grow Your Business
9.Marketing to the Social Web: How Digital Customer Communities Build Your Business
10.Marketing Metrics: 50+ Metrics Every Executive Should Master
 

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Framework for Marketing Management, A (4th Edition) 
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 Framework for Marketing Management, A (4th Edition)
Authors: Philip Kotler, Kevin Keller

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Rating: 4.0 out of 5 stars 6 reviews
Sales Rank: 2525
Category: Book
ASIN: 0136026605
Publication Date: March 6, 2008
Availability: Usually ships in 1-2 business days
International Marketing (Mcgraw Hill/Irwin Series in Marketing) 
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 International Marketing (Mcgraw Hill/Irwin Series in Marketing)
Authors: Philip Cateora, John Graham

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Rating: 3.5 out of 5 stars 17 reviews
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Category: Book
ASIN: 0073080063
Publication Date: March 13, 2006
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No B.S. Marketing to the Affluent: The No Holds Barred, Kick Butt, Take No Prisoners Guide to Getting Really Rich 
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 No B.S. Marketing to the Affluent: The No Holds Barred, Kick Butt, Take No Prisoners Guide to Getting Really Rich
Author: Dan S. Kennedy

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Rating: 4.5 out of 5 stars 26 reviews
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Category: Book
ASIN: 1599181819
Publication Date: June 4, 2008
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The Brand Gap: Expanded Edition 
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 The Brand Gap: Expanded Edition
Author: Marty Neumeier

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Rating: 4.5 out of 5 stars 21 reviews
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Category: Book
ASIN: 0321348109
Publication Date: August 14, 2005
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Zag: The Number One Strategy of High-Performance Brands 
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 Zag: The Number One Strategy of High-Performance Brands
Author: Marty Neumeier

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Rating: 4.5 out of 5 stars 27 reviews
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ASIN: 0321426770
Publication Date: September 30, 2006
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Consumer Behavior with DDB Life Style StudyTM Data Disk 
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 Consumer Behavior with DDB Life Style StudyTM Data Disk
Authors: Delbert Hawkins, David Mothersbaugh, Roger Best

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Rating: 3.0 out of 5 stars 2 reviews
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Category: Book
ASIN: 0073261548
Publication Date: March 2, 2006
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Global Marketing (5th Edition) 
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 Global Marketing (5th Edition)
Authors: Warren J. Keegan, Mark C. Green

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Rating: 4.5 out of 5 stars 5 reviews
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Category: Book
ASIN: 0131754343
Publication Date: November 23, 2007
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Strategic Marketing Problems: Cases and Comments (11th Edition) 
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 Strategic Marketing Problems: Cases and Comments (11th Edition)
Authors: Roger Kerin, Robert Peterson

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Rating: 4.5 out of 5 stars 7 reviews
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Category: Book
ASIN: 0131871528
Publication Date: September 30, 2006
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Marketing Metrics: 50+ Metrics Every Executive Should Master 
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 Marketing Metrics: 50+ Metrics Every Executive Should Master
Authors: Paul W. Farris, Neil T. Bendle, Phillip E. Pfeifer, David J. Reibstein

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Rating: 4.5 out of 5 stars 28 reviews
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ASIN: 0131873709
Publication Date: April 28, 2006
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Advertising and Promotion: An Integrated Marketing Communications Perspective w/ Premium Content Card 
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 Advertising and Promotion: An Integrated Marketing Communications Perspective w/ Premium Content Card
Authors: George Belch, Michael Belch

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Rating: 4.5 out of 5 stars 3 reviews
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Category: Book
ASIN: 0073255963
Publication Date: May 15, 2006
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