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The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
Twitter Revolution: How Social Media and Mobile Marketing is Changing the Way We Do Business & Market Online
Strategic Communications for Nonprofits: A Step-by-Step Guide to Working with the Media (The Jossey-Bass Nonprofit Guidebook Series)
Cutlip and Center's Effective Public Relations (10th Edition) (Effective Public Relations)
I See Your Name Everywhere: Leverage the Power of the Media to Grow Your Fame, Wealth and Success
Creating the Customer-Driven Academic Library
Guerrilla Publicity: Hundreds of Sure-Fire Tactics to Get Maximum Sales for Minimum Dollars Includes Podcasts, Blogs, and Media Training for the Digital Age
Where's My Fifteen Minutes?: Get Your Company, Your Cause, or Yourself the Recognition You Deserve
Dirty Little Secrets of Buzz: How to Attract Massive Attention for Your Business, Your Product, or Yourself
What Were They Thinking?: Crisis Communication -- the Good, the Bad, and the Totally Clueless
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1.The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
2.The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
3.Twitter Revolution: How Social Media and Mobile Marketing is Changing the Way We Do Business & Market Online
4.Smart Start-Ups: How Entrepreneurs and Corporations Can Profit by Starting Online Communities
5.It's Not How Good You Are, Its How Good You Want to Be: The World's Best Selling Book
6.Radically Transparent: Monitoring and Managing Reputations Online
7.Public Relations: Principles and Practice
8.All Business Is Show Business: Strategies For Earning Standing Ovations From Your Customers
9.Toxic Sludge is Good For You: Lies, Damn Lies and the Public Relations Industry
10.The Mercifully Brief, Real World Guide to... Raising More Money With Newsletters Than You Ever Thought Possible
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1.The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
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3.The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
4.Working With the News Media (Publication of the American Association of School Administrators)
5.Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers
6.Restaurant Promotion and Publicity: For Just a Few Dollars a Day (Food Service Professionals Guide, Vol. 4)
7.PR 2.0: New Media, New Tools, New Audiences
8.Corporate Reputation: 12 Steps to Safeguarding and Recovering Reputation
9.From Altoids to Zima: The Surprising Stories Behind 125 Famous Brand Names
10.Team Rodent : How Disney Devours the World
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1.The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
2.It's Not How Good You Are, Its How Good You Want to Be: The World's Best Selling Book
3.The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
4.Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers
5.Confessions of an Advertising Man
6.Smart Start-Ups: How Entrepreneurs and Corporations Can Profit by Starting Online Communities
7.Twitter Revolution: How Social Media and Mobile Marketing is Changing the Way We Do Business & Market Online
8.The Greatest Story Ever Sold: The Decline and Fall of Truth from 9/11 to Katrina
9.Can We Do That?! Outrageous PR Stunts That Work--And Why Your Company Needs Them
10.Networking with the Affluent
 

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Shakespeare, Einstein, and the Bottom Line: The Marketing of Higher Education 
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 Shakespeare, Einstein, and the Bottom Line: The Marketing of Higher Education
Author: David L. Kirp

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Event Planning Made Easy 
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 Event Planning Made Easy
Authors: Paulette Wolf, Jodi Wolf, Donielle Levine

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The Savvy Author's Guide to Book Publicity 
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 The Savvy Author's Guide to Book Publicity
Author: Lissa Warren

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Public Relations Writing and Media Techniques (5th Edition) 
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 Public Relations Writing and Media Techniques (5th Edition)
Author: Dennis L. Wilcox

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The Publicity Handbook, New Edition : The Inside Scoop from More than 100 Journalists and PR Pros on How to Get Great Publicity Coverage 
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 The Publicity Handbook, New Edition : The Inside Scoop from More than 100 Journalists and PR Pros on How to Get Great Publicity Coverage
Authors: David R. Yale, Andrew J. Carothers

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The Media Handbook: A Complete Guide to Advertising Media Selection, Planning, Research, and Buying (Lea's Communication) 
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 The Media Handbook: A Complete Guide to Advertising Media Selection, Planning, Research, and Buying (Lea's Communication)
Author: Helen Katz

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Free Publicity: A TV Reporter Shares the Secrets for Getting Covered on the News 
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 Free Publicity: A TV Reporter Shares the Secrets for Getting Covered on the News
Author: Jeff Crilley

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Como Comunicarnos En Publico Con Entusiasmo Y Efectividad/how to Speak in Public With Enthusiasm And Effectiveness 
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 Como Comunicarnos En Publico Con Entusiasmo Y Efectividad/how to Speak in Public With Enthusiasm And Effectiveness
Author: Camilo, Ph.d. Cruz

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PR! - A Social History of Spin 
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 PR! - A Social History of Spin
Author: Stuart Ewen

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Effective Crisis Communication: Moving From Crisis to Opportunity 
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 Effective Crisis Communication: Moving From Crisis to Opportunity
Authors: Robert Ray Ulmer, Timothy L. Sellnow, Matthew Wayne Seeger

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