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1.Buyology: Truth and Lies About Why We Buy
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3.Sway: The Irresistible Pull of Irrational Behavior
4.Yes!: 50 Scientifically Proven Ways to Be Persuasive
5.Guerrilla Marketing, 4th edition: Easy and Inexpensive Strategies for Making Big Profits from Your SmallBusiness
6.Los Logos 4
7.Ultimate Guide to Google AdWords: How to Access 100 Million People in 10 Minutes (Ultimate Guide to Google Adwords)
8.Hug Your Customers: The Proven Way to Personalize Sales and Achieve Astounding Results
9.Do You Matter? How Great Design Will Make People Love Your Company
10.BrandSimple: How the Best Brands Keep it Simple and Succeed
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1.The Tipping Point: How Little Things Can Make a Big Difference
2.Sway: The Irresistible Pull of Irrational Behavior
3.Buyology: Truth and Lies About Why We Buy
4.Yes!: 50 Scientifically Proven Ways to Be Persuasive
5.It's Not How Good You Are, Its How Good You Want to Be: The World's Best Selling Book
6.Guerrilla Marketing, 4th edition: Easy and Inexpensive Strategies for Making Big Profits from Your SmallBusiness
7.Designing Brand Identity: A Complete Guide to Creating, Building, and Maintaining Strong Brands
8.Los Logos 4
9.The Copywriter's Handbook, Third Edition: A Step-By-Step Guide To Writing Copy That Sells
10.The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!
 

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The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk! 
enlarge enlarge  		 The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!
Authors: Al Ries, Jack Trout

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Rating: 4.0 out of 5 stars 116 reviews
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Category: Book
ASIN: 0887306667
Publication Date: April 27, 1994
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Ogilvy on Advertising 
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Author: David Ogilvy

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Rating: 4.5 out of 5 stars 79 reviews
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ASIN: 039472903X
Publication Date: March 12, 1985
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BrandSimple: How the Best Brands Keep it Simple and Succeed 
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Author: Allen P. Adamson

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Rating: 5.0 out of 5 stars 37 reviews
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ASIN: 1403984905
Publication Date: August 7, 2007
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It's Not How Good You Are, Its How Good You Want to Be: The World's Best Selling Book 
enlarge enlarge  		 It's Not How Good You Are, Its How Good You Want to Be: The World's Best Selling Book
Author: Paul Arden

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Rating: 4.0 out of 5 stars 48 reviews
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Hug Your Customers: The Proven Way to Personalize Sales and Achieve Astounding Results 
enlarge enlarge  		 Hug Your Customers: The Proven Way to Personalize Sales and Achieve Astounding Results
Author: Jack Mitchell

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Rating: 4.5 out of 5 stars 33 reviews
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Words that Sell, Revised and Expanded Edition 
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Author: Richard Bayan

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Rating: 4.5 out of 5 stars 22 reviews
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ASIN: 0071467858
Publication Date: March 15, 2006
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The Copywriter's Handbook, Third Edition: A Step-By-Step Guide To Writing Copy That Sells 
enlarge enlarge  		 The Copywriter's Handbook, Third Edition: A Step-By-Step Guide To Writing Copy That Sells
Author: Robert W. Bly

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Rating: 4.5 out of 5 stars 55 reviews
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ASIN: 0805078045
Publication Date: April 4, 2006
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Customer Satisfaction is Worthless, Customer Loyalty is Priceless: How to Make Them Love You, Keep You Coming Back, and Tell Everyone They Know 
enlarge enlarge  		 Customer Satisfaction is Worthless, Customer Loyalty is Priceless: How to Make Them Love You, Keep You Coming Back, and Tell Everyone They Know
Author: Jeffrey Gitomer

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Rating: 4.5 out of 5 stars 79 reviews
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ASIN: 188516730X
Publication Date: August 25, 1998
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Marketing Metrics: 50+ Metrics Every Executive Should Master 
enlarge enlarge  		 Marketing Metrics: 50+ Metrics Every Executive Should Master
Authors: Paul W. Farris, Neil T. Bendle, Phillip E. Pfeifer, David J. Reibstein

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Rating: 4.5 out of 5 stars 27 reviews
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ASIN: 0131873709
Publication Date: April 28, 2006
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The SPIN Selling Fieldbook 
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Author: Neil Rackham

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Rating: 5.0 out of 5 stars 20 reviews
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ASIN: 0070522359
Publication Date: June 1, 1996
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