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General Marketing: Advertising



    
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Advertising: Principles and Practice (7th Edition) (Advertising: Principles and Practice) 
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Authors: William D. Wells, Sandra Moriarty, John Burnett

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Rating: 4.5 out of 5 stars 7 reviews
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Category: Book
ASIN: 0131465600
Publication Date: May 29, 2005
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 Advertising
Authors: William Wells, John Burnett, Sandra Moriarty

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Sales Rank: 804677
Category: Book
ASIN: 0130162051
Publication Date: December 23, 1991
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Introduction to Marketing Communications: An Integrated Approach 
enlarge enlarge  		 Introduction to Marketing Communications: An Integrated Approach
Authors: John Burnett, Sandra Moriarty

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ASIN: 0132690853
Publication Date: October 31, 1997
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Core Concepts of Marketing 
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Author: John J. Burnett

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Introducing Marketing 
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Author: John Burnett

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Promotion Management 
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Author: John J. Burnett

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ASIN: 0395565537
Publication Date: June 1992
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