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•Buyology: Truth and Lies About Why We Buy
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•The $12 Million Stuffed Shark: The Curious Economics of Contemporary Art
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•Do You Matter? How Great Design Will Make People Love Your Company
•The Brand Bubble: The Looming Crisis in Brand Value and How to Avoid It
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1.The Tipping Point: How Little Things Can Make a Big Difference
2.Predictably Irrational: The Hidden Forces That Shape Our Decisions
3.Buyology: Truth and Lies About Why We Buy
4.Influence: The Psychology of Persuasion (Collins Business Essentials)
5.Nudge: Improving Decisions About Health, Wealth, and Happiness
6.Sway: The Irresistible Pull of Irrational Behavior
7.Yes!: 50 Scientifically Proven Ways to Be Persuasive
8.Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
9.Grown Up Digital: How the Net Generation is Changing Your World HC
10.Changing the Channel: 12 Easy Ways to Make Millions for Your Business (Agora Series)
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1.Tuned In: Uncover the Extraordinary Opportunities That Lead to Business Breakthroughs
2.Buyology: Truth and Lies About Why We Buy
3.The Tipping Point: How Little Things Can Make a Big Difference
4.Predictably Irrational: The Hidden Forces That Shape Our Decisions
5.The Findability Formula: The Easy, Non-Technical Approach to Search Engine Marketing
6.Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
7.Sway: The Irresistible Pull of Irrational Behavior
8.Nudge: Improving Decisions About Health, Wealth, and Happiness
9.Influence: The Psychology of Persuasion (Collins Business Essentials)
10.The 29% Solution: 52 Weekly Networking Success Strategies
Most Wished For
1.Predictably Irrational: The Hidden Forces That Shape Our Decisions
2.The Tipping Point: How Little Things Can Make a Big Difference
3.Sway: The Irresistible Pull of Irrational Behavior
4.Nudge: Improving Decisions About Health, Wealth, and Happiness
5.Buyology: Truth and Lies About Why We Buy
6.Yes!: 50 Scientifically Proven Ways to Be Persuasive
7.Influence: The Psychology of Persuasion (Collins Business Essentials)
8.The Wisdom of Crowds
9.The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
10.Web Analytics: An Hour a Day
 

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Basic Marketing w/Student CD 
enlarge enlarge  		 Basic Marketing w/Student CD
Authors: Jr.,william Perreault, E. Jerome Mccarthy, Joseph Cannon

Buy Used: $50.00



New (22) Used (79) from $50.00

Rating: 4.5 out of 5 stars 4 reviews
Sales Rank: 45903
Category: Book
ASIN: 0073324043
Publication Date: October 12, 2006
Availability: Usually ships in 1-2 business days
Applications in Basic Marketing: Clippings From the Popular Business Press 2005-2006 Edition 
enlarge enlarge  		 Applications in Basic Marketing: Clippings From the Popular Business Press 2005-2006 Edition
Author: Jr., E. Jerome Mccarthy William D. Perreault

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New (12) Used (105) Collectible (1) from $0.01

Sales Rank: 373743
Category: Book
ASIN: 0072864710
Publication Date: 2005
Availability: Usually ships in 1-2 business days
Condition: Shows some signs of wear,... more


Essentials of Marketing with Student CD 
enlarge enlarge  		 Essentials of Marketing with Student CD
Authors: Jr.,william Perreault, Joseph Cannon, E. Jerome Mccarthy

Buy Used: $79.99



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Sales Rank: 166852
Category: Book
ASIN: 0077216431
Publication Date: October 8, 2007
Availability: Usually ships in 1-2 business days
 Basic Marketing
Authors: William D. Perreault, Joseph P., Ph.d. Cannon, E. Jerome Mccarthy

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New (9) Used (30) from $49.48

Sales Rank: 284122
Category: Book
ASIN: 007352980X
Publication Date: November 4, 2006
Availability: Usually ships in 1-2 business days
Condition: Ships SAME or NEXT business... more


 Basic Marketing: A Global-managerial Approach (Mcgraw-Hill/Irwin Series in Marketing)
Authors: William D. Perreault, E. Jerome Mccarthy

Buy Used: $6.84



Used (53) Collectible (2) from $6.84

Rating: 3.5 out of 5 stars 8 reviews
Sales Rank: 101047
Category: Book
ASIN: 0072525231
Publication Date: April 2005
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Basic Marketing 
enlarge enlarge  		 Basic Marketing
Authors: William D. Perreault Jr., Joseph P Cannon, E. Jerome Mccarthy

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Sales Rank: 206738
Category: Book
ASIN: 0071277471
Publication Date: July 15, 2008
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Learning Aid to accompany Basic Marketing 
enlarge enlarge  		 Learning Aid to accompany Basic Marketing
Authors: Jr.,william Perreault, Joseph Cannon, E. Jerome Mccarthy

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New (12) Used (13) from $20.00

Sales Rank: 760726
Category: Book
ASIN: 0073222836
Publication Date: October 20, 2006
Availability: Usually ships in 1-2 business days
 Essentials of Marketing: A Global-managerial Approach (Mcgraw-Hill/Irwin Series in Marketing)
Authors: William D. Perreault, E. Jerome Mccarthy

List Price: $123.90
Buy Used: $1.10
You Save: $122.80 (99%)



New (16) Used (167) from $1.10

Rating: 4.0 out of 5 stars 1 reviews
Sales Rank: 457615
Category: Book
ASIN: 0072935898
Publication Date: June 2005
Availability: Usually ships in 1-2 business days
Condition: Sorry, CD missing. Shows some... more


Basic Marketing w/ Student CD, PowerWeb, & Apps Manual [2004-05] (Student Package #1) 
enlarge enlarge  		 Basic Marketing w/ Student CD, PowerWeb, & Apps Manual [2004-05] (Student Package #1)
Authors: William D. Perreault Jr., E. Jerome Mccarthy

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New (4) Used (16) from $14.95

Sales Rank: 502588
Category: Book
ASIN: 0072983809
Publication Date: June 30, 2004
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BASIC MARKETING 
enlarge enlarge  		 BASIC MARKETING
Authors: Jr.,william Perreault, Joseph Cannon, E. Jerome Mccarthy

Buy New: $129.00



New (23) Used (8) from $129.00

Sales Rank: 485179
Category: Book
ASIN: 0073381055
Publication Date: October 16, 2008
Availability: Usually ships in 1-2 business days
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