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Get Clients Now!(TM): A 28-Day Marketing Program for Professionals, Consultants, and Coaches | 
 enlarge | Author: C. J. Hayden
Publisher: AMACOM
Category: Book
List Price: $19.95
Buy New: $11.97
You Save: $7.98 (40%)
New (32) Used (10) from $9.94
Rating:  26 reviews
Sales Rank: 15384
Media: Paperback
Edition: 2nd
Pages: 256
Number Of Items: 1
Shipping Weight (lbs): 1.1
Dimensions (in): 9.8 x 6.9 x 0.8
ISBN: 0814473741
Dewey Decimal Number: 658.8
EAN: 9780814473740
ASIN: 0814473741
Publication Date: January 30, 2007
Availability: Usually ships in 1-2 business days
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Product Description
"Get Clients Now" empowers readers with practical, proven strategies for choosing the right marketing tactics for their situation and personality, diagnosing exactly what's missing in their marketing and fixing it, and replacing unproductive cold calling with the power of relationship marketing. Filled with hundreds of tool and techniques, as well as a powerful 28-day plan that enables readers to energise their marketing efforts and dramatically increase their client base, the second edition contains up-to-the-minute strategies for relationship-based marketing in the Internet age.
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| Customer Reviews: Read 21 more reviews...
 A must for consulting and other client-based businesses June 4, 2008
F. Webb (Northern New England)
This book contains a set of exercises and activities which have, in at least two cases that I know of, brought small businesses from near-insolvency to client saturation. Without spending for advertising, there are multiple techniques and a framework for effective implementation to make a company visible to its potential clients. You should have a buddy to do the 28 days, but it doesn't have to be someone from your own company or even your own industry. You can find one through the companion website if needed. It's like Nike: just do it.
 Good, practical handbook on building your business! May 25, 2008
Kevin Quinley (Fairfax, VA)
This second edition is a sound primer for those in any profession looking to build their business. It emphasizes the notion of an entire marketing cycle and process. The process never ends and you need to devote as much time and effort to the marketing process as you do toward the technical aspects of your profession. That is a hard conceptual wall for many to break through.
GET CLIENTS NOW! has a practical. hands-on bent with leads to lots of other books, resources, articles, websites, etc. It has useful forms and sound day by day tips on jumpstarting your marketing efforts. I especially liked the concept of continually "feeding the pipeline"!
A good resource!
 Good way to get started... May 1, 2008
DJ (Somewhere, Out there)
3 out of 3 found this review helpful
This book is pretty good way of getting new clients. I read each page with interest but could not get into following the daily ritual of doing tasks like cold calling contacts, warm contacts, networking, speeches e.t.c. It reads more like business coaching and generalized and may be more of fit for coaches. I skipped most of the hurah and completed the book. Overcoming sales objections e.t.c., small business networking and other tools proved to be valuable reading though. would recommend this book but should be coupled with supplementary reading on the subject.
THE "Go-To" book for marketing your professional services firm March 29, 2008
David Newman (www.unconsulting.com)
Do you need more clients? Better clients? To make more money with less effort? The answer is in this terrific and newly updated resource. I bought the first edition, and this is truly the sales and marketing bible for consultants, coaches, and all service business professionals. GET CLIENTS NOW! provides a complete sales and marketing system that's simple to use, immediately effective, and can be customized to your own personal preferences, strengths, and business model.
C.J. Hayden's handbook is packed with proven tools and strategies to help you design an effective marketing plan, boost your relish and enjoyment of the sales and marketing process, and begin to dramatically increase your client base painlessly - and in just 28 days!
Using C.J.'s reader-friendly 'build-your-own' approach, tons of straightforward tips, and specific marketing techniques, you can't help but boost your small business success. A 5-star book all the way and one that you'll dog-ear, highlight, and refer back to again and again.
Great book February 9, 2008
John
I had a marketing plan set up that worked after spending about three hours reading this book. It works ! It explains the nuts and bolts of marketing, without all the typical sales fluff and self-promotion. No fish or moved cheese here, just nuts and bolts marketing.
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