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How To Sell When Nobody's Buying: (And How to Sell Even More When They Are) |  | Author: Dave Lakhani Publisher: Wiley Category: Book
List Price: $22.95 Buy New: $9.05 as of 9/3/2010 21:37 CDT details You Save: $13.90 (61%)
New (33) Used (16) from $9.05
Seller: immy Rating: 37 reviews Sales Rank: 109507
Media: Hardcover Edition: 1 Pages: 238 Number Of Items: 1 Shipping Weight (lbs): 0.8 Dimensions (in): 8.6 x 5.9 x 1
ISBN: 0470504897 Dewey Decimal Number: 381 EAN: 9780470504895 ASIN: 0470504897
Publication Date: June 9, 2009 Availability: Usually ships in 1-2 business days
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Product Description
The most effective sales strategies for tough economic times Today's selling environment is tough, and only getting tougher. The old tactics are no longer working, and the current economy is only making selling more difficult. You need sales tactics and strategies that work now and fast . . . even when no one wants to buy-and tactics and strategies that will work even better when they do want to buy. How to Sell When Nobody's Buying is a practical, effective guide to selling even in the toughest of times. This book is packed with new information about creating sales opportunities. Most sales strategies taught today are based on outdated information from ten, twenty, even thirty years ago and they simply don't work today. You'll find the tools and information you need to gain confidence, create powerful alliances, profitable social networks, and drive your profits to unprecedented highs. Whether you sell business-to-business or direct to the consumer, whether you sell real estate or retail, this is the sales guide for you. - Features effective, simple strategies for selling in tough economic times
- Offers free or low-cost prospecting tools that bring in customers by the herd
- Includes case studies from top salespeople that reveal new ways to bring in customers
- From sales guru Dave Lakhani, author of Persuasion, Subliminal Persuasion, and The Power of an Hour
These days, you need all the help you can get to sell effectively. If you want to increase your sales and drive your business forward-no matter what the economy or your industry does-learn How to Sell When Nobody's Buying.
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| Customer Reviews:
Showing reviews 1-5 of 37
Guidebook on selling during a recession September 3, 2010 Rolf Dobelli (Switzerland) 0 out of 1 found this review helpful
Desperate times call for desperate measures, and, when it comes to selling during an economic downturn, the survival of your firm may depend on taking some radical, assertive action. Speaker, author and trainer Dave Lakhani contends that old-time sales techniques are no longer appropriate. He recommends alternative, innovative selling approaches, including some gutsy - though perhaps clichéd - ploys. Alas, the book is sometimes banal ("The best time to sell more is when people are buying") and very self-referential, and customers may perceive a few of its sales tactics as overly pushy. Nevertheless, getAbstract finds that Lakhani provides interesting recommendations and numerous valuable web resources for salespeople who want to establish or embellish their personal brands, connect with prospects and operate more efficiently. These pointers make the book a worthwhile addition to any sales professional's library.
Read more about this book in the online summary:
http://www.getabstract.com/summary/12547/how-to-sell-when-nobodys-buying.html
Great read February 6, 2010 Andrey Gorelik (Detroit MI) 1 out of 1 found this review helpful
This book follows the other sales books I have read. The author describes a system of self promotion using the latest IT tool. Very good Ideas that can be implemented quickly and for small amount of money. Just keep in mind that even if you have the best system, you must continuosly put that system into motion to achieve results.
Thanks
You get what you pay for. January 28, 2010 Jimmy Cheung (San Leandro, CA United States) 3 out of 10 found this review helpful
Ok, so in the section of "some of the few things your assistant can do for you to save time" on page 23, there are two misspellings "Facebook" (spelled Face Book) and "Autopay" (spelled autospy).
I guess that's what happens when you have an assistant that just clicks F7 to spell check for you huh?
You need this book! November 21, 2009 Sifu Alain Garofalo (Montréal, Canada) 1 out of 2 found this review helpful
I've read quite a few books on selling this year and the most useful one has been "How to Sell When Nobody is Buying" by Dave Lakhani. Lots of great, easy to implement, tips for those who want to increase sales.
The more like Dave Lakhani's sales business YOUR business is, the more you'll like this book November 2, 2009 Loren Woirhaye (Easthampton, Massachusetts - Los Angeles, California) 4 out of 6 found this review helpful
This book is written with enthusiasm and sincerity. It is
also written very much from the perspective of a guy whose
selling activity is all about getting to top officers in
corporate settings and making presentations to sell those
officers on bringing Lakhani in to train their sales forces.
So if you are a corporate sales trainer you should definitely
get this book.
The further your own job description moves from being a
corporate sales trainer the more removed from your experience
this book will be. That's another way of saying it's
a B-to-B sales book with some good stuff about using the
internet thrown in.
Lakhani's message to salespeople is basically that YOU
determine your results... and so forth.
To be fair, the book is pretty good. I liked it. If I
were a corporate sales trainer I'd eat it up.
Showing reviews 1-5 of 37
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