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Selling: Building Partnerships | 
 enlarge | Authors: Barton Weitz, Stephen Castleberry, John Tanner
Publisher: McGraw-Hill/Irwin
Category: Book
Buy New: $119.95
New (18) Used (6) from $119.95
Sales Rank: 137066
Media: Hardcover
Edition: 7
Pages: 640
Number Of Items: 1
Shipping Weight (lbs): 0.1
Dimensions (in): 10.2 x 8.3 x 1.1
ISBN: 007338108X
Dewey Decimal Number: 658.85
EAN: 9780073381084
ASIN: 007338108X
Publication Date: October 20, 2008
Availability: Usually ships in 1-2 business days
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| Editorial Reviews:
Product Description
Selling: Building Partnerships, 7e remains the most innovative textbook in the Selling course area today with its unique role plays and partnering skills which are critical skills for all business people. The authors emphasize throughout the text on the need for salespeople to be flexible-to adapt their strategies to customer needs, buyer social styles, and relationship needs and strategies. This is followed by a complete discussion of how effective selling and career growth are achieved through planning and continual learning. This market leading text has been updated to continue its relevance in the Selling market today just as it was twenty years ago.
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