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Making the Number: How to Use Sales Benchmarking to Drive Performance
Smart Networking: Attract a Following In Person and Online
Let's Get Real or Let's Not Play: Transforming the Buyer/Seller Relationship
CauseWired: Plugging In, Getting Involved, Changing the World
SugarCRM For Dummies (For Dummies (Computer/Tech))
Breakthrough Marketing Plans: How to Stop Wasting Time and Start Driving Growth
The Contrarian Effect: Why It Pays (Big) to Take Typical Sales Advice and Do the Opposite
Branding Only Works on Cattle: The New Way to Get Known (and drive your competitors crazy)
Five Minutes With VITO
Customer Relationship Management, Second Edition
Bestsellers
1.Covert Persuasion: Psychological Tactics and Tricks to Win the Game
2.The Mindbody Prescription: Healing the Body, Healing the Pain
3.Little Red Book of Selling: 12.5 Principles of Sales Greatness
4.Little Gold Book of YES! Attitude: How to Find, Build and Keep a YES! Attitude for a Lifetime of SUCCESS (Jeffrey Gitomer's Little Books)
5.The Sales Bible: The Ultimate Sales Resource, New Edition
6.Marketing Management (13th Edition) (Marketing Management)
7.Making the Number: How to Use Sales Benchmarking to Drive Performance
8.How to Become a Rainmaker: The Rules For Getting and Keeping Customers and Clients
9.Selling the Invisible: A Field Guide to Modern Marketing
10.The New Strategic Selling: The Unique Sales System Proven Successful by the World's Best Companies
Most Gifted
1.Tuned In: Uncover the Extraordinary Opportunities That Lead to Business Breakthroughs
2.The 29% Solution: 52 Weekly Networking Success Strategies
3.Little Red Book of Selling: 12.5 Principles of Sales Greatness
4.Selling to Big Companies
5.The Sales Bible: The Ultimate Sales Resource, New Edition
6.The Mindbody Prescription: Healing the Body, Healing the Pain
7.It's Not How Good You Are, Its How Good You Want to Be: The World's Best Selling Book
8.Masters of Sales
9.SPIN Selling
10.Hug Your Customers: The Proven Way to Personalize Sales and Achieve Astounding Results
Most Wished For
1.Covert Persuasion: Psychological Tactics and Tricks to Win the Game
2.The Long Tail: Why the Future of Business is Selling Less of More
3.It's Not How Good You Are, Its How Good You Want to Be: The World's Best Selling Book
4.The Irresistible Offer: How to Sell Your Product or Service in 3 Seconds or Less
5.Little Red Book of Selling: 12.5 Principles of Sales Greatness
6.Marketing Metrics: 50+ Metrics Every Executive Should Master
7.Little Green Book of Getting Your Way: How to Speak, Write, Present, Persuade, Influence, and Sell Your Point of View to Others (Jeffrey Gitomer's Little Books)
8.SPIN Selling
9.The Official Get Rich Guide to Information Marketing: Build a Million-Dollar Business in 12 Months
10.The Sales Bible: The Ultimate Sales Resource, New Edition
 

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Marketing Metaphoria: What Deep Metaphors Reveal About the Minds of Consumers 
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 Marketing Metaphoria: What Deep Metaphors Reveal About the Minds of Consumers
Authors: Gerald Zaltman, Lindsay H. Zaltman

List Price: $29.95
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Rating: 5.0 out of 5 stars 9 reviews
Sales Rank: 15477
Category: Book
ASIN: 1422121151
Publication Date: April 22, 2008
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 Marketing Management
Authors: C. Whan Park, Gerald Zaltman

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Sales Rank: 6355947
Category: Book
ASIN: 0030055989
Publication Date: February 1987
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