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•Mom 3.0: Marketing WITH Today's Mothers by Leveraging New Media & Technology
•Questionnaire Design: How to Plan, Structure and Write Survey Material for Effective Market Research (Market Research in Practice)
•Market Rebels: How Activists Make or Break Radical Innovations
•Social Psychology of Consumer Behavior (Frontiers of Social Psychology)
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1.Buyology: Truth and Lies About Why We Buy
2.Marketing Metrics: 50+ Metrics Every Executive Should Master
3.Why We Buy: The Science Of Shopping
4.No B.S. Marketing to the Affluent: The No Holds Barred, Kick Butt, Take No Prisoners Guide to Getting Really Rich
5.The 22 Immutable Laws of Branding
6.Bottlemania: How Water Went on Sale and Why We Bought It
7.Consumer Behavior with DDB Life Style StudyTM Data Disk
8.The Long Tail: Why the Future of Business is Selling Less of More
9.Authenticity: What Consumers Really Want
10.Managing Expectations
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1.Buyology: Truth and Lies About Why We Buy
2.Bottlemania: How Water Went on Sale and Why We Bought It
3.The Long Tail: Why the Future of Business is Selling Less of More
4.No B.S. Marketing to the Affluent: The No Holds Barred, Kick Butt, Take No Prisoners Guide to Getting Really Rich
5.Think!: Why Crucial Decisions Can't Be Made in the Blink of an Eye
6.Why We Buy: The Science Of Shopping
7.MBA In A Day: What You Would Learn At Top-Tier Business Schools (If You Only Had The Time!)
8.The 22 Immutable Laws of Branding
9.eat.shop twin cities: the indispensable guide to stylishly unique, locally owned eating and shopping (eat.shop guides)
10.The Lovemarks Effect: Winning in the Consumer Revolution
Most Wished For
1.Buyology: Truth and Lies About Why We Buy
2.The Long Tail: Why the Future of Business is Selling Less of More
3.No B.S. Marketing to the Affluent: The No Holds Barred, Kick Butt, Take No Prisoners Guide to Getting Really Rich
4.Marketing Metrics: 50+ Metrics Every Executive Should Master
5.Bottlemania: How Water Went on Sale and Why We Bought It
6.The 22 Immutable Laws of Branding
7.Why We Buy: The Science Of Shopping
8.Emotional Branding: The New Paradigm for Connecting Brands to People
9.Authenticity: What Consumers Really Want
10.Marketing Metaphoria: What Deep Metaphors Reveal About the Minds of Consumers
 

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Nation of Rebels: Why Counterculture Became Consumer Culture 
enlarge enlarge  		 Nation of Rebels: Why Counterculture Became Consumer Culture
Authors: Joseph Heath, Andrew Potter

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Rating: 4.0 out of 5 stars 19 reviews
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ASIN: 006074586X
Publication Date: January 1, 2005
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Marketing Research Essentials with SPSS 
enlarge enlarge  		 Marketing Research Essentials with SPSS
Authors: Carl, Jr. Mcdaniel, Roger Gates

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Rating: 2.5 out of 5 stars 2 reviews
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ASIN: 0470131985
Publication Date: February 20, 2007
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Focus: The Future of Your Company Depends on It 
enlarge enlarge  		 Focus: The Future of Your Company Depends on It
Author: Al Ries

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Rating: 4.5 out of 5 stars 30 reviews
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ASIN: 0060799900
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Trillion-Dollars Moms: Marketing to a New Generation of Mothers 
enlarge enlarge  		 Trillion-Dollars Moms: Marketing to a New Generation of Mothers
Authors: Maria Bailey, Bonnie Ulman

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ASIN: 1419504576
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Consumer Behavior 
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Authors: Wayne D. Hoyer, Deborah J. Macinnis

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MBA In A Day: What You Would Learn At Top-Tier Business Schools (If You Only Had The Time!) 
enlarge enlarge  		 MBA In A Day: What You Would Learn At Top-Tier Business Schools (If You Only Had The Time!)
Author: Steven Stralser

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ASIN: 0471680540
Publication Date: September 24, 2004
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Shocked, Appalled, and Dismayed! How to Write Letters of Complaint That Get Results 
enlarge enlarge  		 Shocked, Appalled, and Dismayed! How to Write Letters of Complaint That Get Results
Author: Ellen Phillips

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Rating: 5.0 out of 5 stars 51 reviews
Sales Rank: 96449
Category: Book
ASIN: 0375701206
Publication Date: December 22, 1998
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Bayesian Statistics and Marketing (Wiley Series in Probability and Statistics) 
enlarge enlarge  		 Bayesian Statistics and Marketing (Wiley Series in Probability and Statistics)
Authors: Peter E. Rossi, Greg M. Allenby, Rob Mcculloch

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ASIN: 0470863676
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Handbook of Consumer Psychology (Marketing and Consumer Psychology Series) 
enlarge enlarge  		 Handbook of Consumer Psychology (Marketing and Consumer Psychology Series)
Author: Haugtvedt

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The Art of Pricing: How to Find the Hidden Profits to Grow Your Business 
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Author: Rafi Mohammed

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Rating: 5.0 out of 5 stars 19 reviews
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ASIN: 1400080932
Publication Date: October 11, 2005
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