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•Buyology: Truth and Lies About Why We Buy
•To Buy or Not to Buy: Why We Overshop and How to Stop
•Buyology: Truth and Lies About Why We Buy
•Mom 3.0: Marketing WITH Today's Mothers by Leveraging New Media & Technology
•Questionnaire Design: How to Plan, Structure and Write Survey Material for Effective Market Research (Market Research in Practice)
•Market Rebels: How Activists Make or Break Radical Innovations
•Social Psychology of Consumer Behavior (Frontiers of Social Psychology)
•Why We Buy: The Science of Shopping--Updated and Revised for the Internet, the Global Consumer, and Beyond
•Instant Appeal: The 8 Primal Factors That Create Blockbuster Success
•Consumer Behavior: Building Marketing Strategy
Bestsellers
1.Buyology: Truth and Lies About Why We Buy
2.Marketing Metrics: 50+ Metrics Every Executive Should Master
3.Why We Buy: The Science Of Shopping
4.No B.S. Marketing to the Affluent: The No Holds Barred, Kick Butt, Take No Prisoners Guide to Getting Really Rich
5.The 22 Immutable Laws of Branding
6.Bottlemania: How Water Went on Sale and Why We Bought It
7.Consumer Behavior with DDB Life Style StudyTM Data Disk
8.The Long Tail: Why the Future of Business is Selling Less of More
9.Authenticity: What Consumers Really Want
10.Managing Expectations
Most Gifted
1.Buyology: Truth and Lies About Why We Buy
2.Bottlemania: How Water Went on Sale and Why We Bought It
3.The Long Tail: Why the Future of Business is Selling Less of More
4.No B.S. Marketing to the Affluent: The No Holds Barred, Kick Butt, Take No Prisoners Guide to Getting Really Rich
5.Think!: Why Crucial Decisions Can't Be Made in the Blink of an Eye
6.Why We Buy: The Science Of Shopping
7.MBA In A Day: What You Would Learn At Top-Tier Business Schools (If You Only Had The Time!)
8.The 22 Immutable Laws of Branding
9.eat.shop twin cities: the indispensable guide to stylishly unique, locally owned eating and shopping (eat.shop guides)
10.The Lovemarks Effect: Winning in the Consumer Revolution
Most Wished For
1.Buyology: Truth and Lies About Why We Buy
2.The Long Tail: Why the Future of Business is Selling Less of More
3.No B.S. Marketing to the Affluent: The No Holds Barred, Kick Butt, Take No Prisoners Guide to Getting Really Rich
4.Marketing Metrics: 50+ Metrics Every Executive Should Master
5.Bottlemania: How Water Went on Sale and Why We Bought It
6.The 22 Immutable Laws of Branding
7.Why We Buy: The Science Of Shopping
8.Emotional Branding: The New Paradigm for Connecting Brands to People
9.Authenticity: What Consumers Really Want
10.Marketing Metaphoria: What Deep Metaphors Reveal About the Minds of Consumers
 

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Robin Hood Marketing: Stealing Corporate Savvy to Sell Just Causes 
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Author: Katya Andresen

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ASIN: 0787981486
Publication Date: April 28, 2006
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eat.shop nyc: The Indispensable Guide to Inspired, Locally Owned Eating and Shopping Establishments (eat.shop guides) 
enlarge enlarge  		 eat.shop nyc: The Indispensable Guide to Inspired, Locally Owned Eating and Shopping Establishments (eat.shop guides)
Authors: Kaie Wellman, Agnes Baddoo, Anna H. Blessing, Jan Faust, Jon Hart

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The Lovemarks Effect: Winning in the Consumer Revolution 
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Author: Kevin Roberts

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Going Broke: Why Americans Can't Hold On To Their Money 
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Author: Stuart Vyse

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Networking with the Affluent 
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Author: Thomas J. Stanley

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Herd: How to Change Mass Behaviour by Harnessing Our True Nature 
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Author: Mark Earls

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Why We Buy: The Science of Shopping--Updated and Revised for the Internet, the Global Consumer, and Beyond 
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Author: Paco Underhill

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ASIN: 1416595244
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Born to Buy: The Commercialized Child and the New Consumer Culture 
enlarge enlarge  		 Born to Buy: The Commercialized Child and the New Consumer Culture
Author: Juliet B. Schor

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Don't Think Pink: What Really Makes Women Buy -- and How to Increase Your Share of This Crucial Market 
enlarge enlarge  		 Don't Think Pink: What Really Makes Women Buy -- and How to Increase Your Share of This Crucial Market
Authors: Lisa Johnson, Andrea Learned

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The Future of Competition: Co-Creating Unique Value with Customers 
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Authors: C. K. Prahalad, Venkat Ramaswamy

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