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5.The Mom Inventors Handbook: How to Turn Your Great Idea into the Next Big Thing
6.The Ten Faces of Innovation: IDEO's Strategies for Defeating the Devil's Advocate and Driving Creativity Throughout Your Organization
7.The Handbook Of Brand Management (The Economist Books)
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10.Expert Product Management: Advanced Techniques, Tips and Strategies for Product Management & Product Marketing
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4.Positioning: The Battle for Your Mind, 20th Anniversary Edition
5.The Experience Economy: Work Is Theater & Every Business a Stage
6.Expert Product Management: Advanced Techniques, Tips and Strategies for Product Management & Product Marketing
7.The Product Manager's Desk Reference
8.The Mom Inventors Handbook: How to Turn Your Great Idea into the Next Big Thing
9.Kellogg on Branding: The Marketing Faculty of The Kellogg School of Management
10.Tuned In: Uncover the Extraordinary Opportunities That Lead to Business Breakthroughs
 

Product Management



    
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Product Leadership Pathways to Profitable Innovation Second Edition 
enlarge enlarge  		 Product Leadership Pathways to Profitable Innovation Second Edition
Author: Robert G. Cooper

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Rating: 1.0 out of 5 stars 1 reviews
Sales Rank: 385501
Category: Book
ASIN: 046501433X
Publication Date: January 2, 2005
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Strategic Brand Management: Building, Measuring, and Managing Brand Equity 
enlarge enlarge  		 Strategic Brand Management: Building, Measuring, and Managing Brand Equity
Author: Kevin Lane Keller

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Rating: 4.5 out of 5 stars 12 reviews
Sales Rank: 622264
Category: Book
ASIN: 0131201158
Publication Date: November 10, 1997
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Bringing Your Product to Market: Fast-Track Approaches to Cashing in on Your Great Idea , 2nd Edition 
enlarge enlarge  		 Bringing Your Product to Market: Fast-Track Approaches to Cashing in on Your Great Idea , 2nd Edition
Author: Don Debelak

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Rating: 3.5 out of 5 stars 3 reviews
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Category: Book
ASIN: 0471715530
Publication Date: June 17, 2005
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The PDMA ToolBook 3 for New Product Development (Product Development and Management ToolBooks) 
enlarge enlarge  		 The PDMA ToolBook 3 for New Product Development (Product Development and Management ToolBooks)
Author: Abbie Griffin

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Sales Rank: 246637
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ASIN: 0470089237
Publication Date: September 28, 2007
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Retail Product Management Buying and Merchandising 
enlarge enlarge  		 Retail Product Management Buying and Merchandising
Author: Rosemary Varley

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Rating: 3.0 out of 5 stars 1 reviews
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ASIN: 0415327156
Publication Date: February 14, 2006
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Brain Tattoos: Creating Unique Brands That Stick in Your Customers' Minds 
enlarge enlarge  		 Brain Tattoos: Creating Unique Brands That Stick in Your Customers' Minds
Authors: Karen Post, Jeffrey H. Gitomer, Michael Tchong

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Rating: 5.0 out of 5 stars 9 reviews
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Category: Book
ASIN: 0814472346
Publication Date: December 10, 2004
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Branding for Profit (Audio Business Course) 
enlarge enlarge  		 Branding for Profit (Audio Business Course)
Authors: Donald Trump, Jon Ward, James Burgin

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Rating: 5.0 out of 5 stars 3 reviews
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ASIN: 0977421279
Publication Date: January 1, 2006
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Management of Retail Buying 
enlarge enlarge  		 Management of Retail Buying
Authors: R. Patrick Cash, Chris Thomas, John W. Wingate, Joseph S. Friedlander

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Sales Rank: 522430
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ASIN: 0471723258
Publication Date: July 28, 2005
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Basics of Supply Chain Management (St. Lucie Press/Apics Series on Resource Management) 
enlarge enlarge  		 Basics of Supply Chain Management (St. Lucie Press/Apics Series on Resource Management)
Authors: Lawrence D. Fredendall, Ed Hill

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Rating: 4.0 out of 5 stars 1 reviews
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ASIN: 1574441205
Publication Date: December 28, 2000
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Business Marketing Management: B2B 
enlarge enlarge  		 Business Marketing Management: B2B
Authors: Michael D. Hutt, Thomas W. Speh

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Rating: 4.0 out of 5 stars 1 reviews
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ASIN: 0324316852
Publication Date: June 27, 2006
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