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Bestsellers
1.Tuned In: Uncover the Extraordinary Opportunities That Lead to Business Breakthroughs
2.Purple Cow: Transform Your Business by Being Remarkable
3.Marketing Management (12th Edition) (Marketing Management)
4.The Ten Faces of Innovation: IDEO's Strategies for Defeating the Devil's Advocate and Driving Creativity Throughout Your Organization
5.Positioning: The Battle for Your Mind, 20th Anniversary Edition
6.The Experience Economy: Work Is Theater & Every Business a Stage
7.Sales and Marketing the Six Sigma Way
8.The Product Managers Handbook, 3E
9.The Handbook Of Brand Management (The Economist Books)
10.Lovemarks: The Future Beyond Brands
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1.Tuned In: Uncover the Extraordinary Opportunities That Lead to Business Breakthroughs
2.Purple Cow: Transform Your Business by Being Remarkable
3.Positioning: The Battle for Your Mind, 20th Anniversary Edition
4.The Product Manager's Desk Reference
5.The Mom Inventors Handbook: How to Turn Your Great Idea into the Next Big Thing
6.The Ten Faces of Innovation: IDEO's Strategies for Defeating the Devil's Advocate and Driving Creativity Throughout Your Organization
7.The Handbook Of Brand Management (The Economist Books)
8.Marketing ROI : The Path to Campaign, Customer, and Corporate Profitability
9.The Experience Economy: Work Is Theater & Every Business a Stage
10.Expert Product Management: Advanced Techniques, Tips and Strategies for Product Management & Product Marketing
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1.Purple Cow: Transform Your Business by Being Remarkable
2.The Ten Faces of Innovation: IDEO's Strategies for Defeating the Devil's Advocate and Driving Creativity Throughout Your Organization
3.IdeaSpotting: How to Find Your Next Great Idea
4.Positioning: The Battle for Your Mind, 20th Anniversary Edition
5.The Experience Economy: Work Is Theater & Every Business a Stage
6.Expert Product Management: Advanced Techniques, Tips and Strategies for Product Management & Product Marketing
7.The Product Manager's Desk Reference
8.The Mom Inventors Handbook: How to Turn Your Great Idea into the Next Big Thing
9.Kellogg on Branding: The Marketing Faculty of The Kellogg School of Management
10.Tuned In: Uncover the Extraordinary Opportunities That Lead to Business Breakthroughs
 

Product Management



    
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The Complete Idiot's Guide to Cashing in On Your Inventions 
enlarge enlarge  		 The Complete Idiot's Guide to Cashing in On Your Inventions
Authors: Richard Levy, Richard C. Levy

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Rating: 4.0 out of 5 stars 18 reviews
Sales Rank: 46272
Category: Book
ASIN: 0028642201
Publication Date: September 28, 2001
Availability: Usually ships in 1-2 business days
Condition: Overall Very Good Condition.... more
The Strategy and Tactics of Pricing: A Guide to Profitable Decision Making (3rd Edition) 
enlarge enlarge  		 The Strategy and Tactics of Pricing: A Guide to Profitable Decision Making (3rd Edition)
Authors: Thomas Nagle, Reed Holden

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Rating: 5.0 out of 5 stars 41 reviews
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Category: Book
ASIN: 013026248X
Publication Date: November 10, 2001
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New Products Management (Mcgraw Hill/Irwin Series in Marketing) 
enlarge enlarge  		 New Products Management (Mcgraw Hill/Irwin Series in Marketing)
Authors: C. Merle Crawford, C. Anthony Di Benedetto

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Rating: 3.5 out of 5 stars 7 reviews
Sales Rank: 313130
Category: Book
ASIN: 0072961449
Publication Date: January 11, 2005
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Turn Your Idea or Invention into Millions 
enlarge enlarge  		 Turn Your Idea or Invention into Millions
Author: Don Kracke

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Rating: 5.0 out of 5 stars 4 reviews
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ASIN: 1581151985
Publication Date: October 1, 2001
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Let Them Eat Cake: Marketing Luxury to the Masses - As well as the Classes 
enlarge enlarge  		 Let Them Eat Cake: Marketing Luxury to the Masses - As well as the Classes
Author: Pamela Danziger

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Rating: 3.5 out of 5 stars 6 reviews
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ASIN: 0793193079
Publication Date: January 1, 2005
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Creating Breakthrough Products: Innovation from Product Planning to Program Approval (Financial Times Prentice Hall Books) 
enlarge enlarge  		 Creating Breakthrough Products: Innovation from Product Planning to Program Approval (Financial Times Prentice Hall Books)
Authors: Jonathan Cagan, Craig M. Vogel

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Rating: 4.0 out of 5 stars 9 reviews
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Category: Book
ASIN: 0139696946
Publication Date: November 1, 2001
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401 Killer Marketing Tactics to Maximize Profits, Increase Sales and Stomp Your Competition 
enlarge enlarge  		 401 Killer Marketing Tactics to Maximize Profits, Increase Sales and Stomp Your Competition
Author: Tom Feltenstein

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Sales Rank: 225709
Category: Book
ASIN: 0071441379
Publication Date: December 21, 2004
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Brand Failures: The Truth about the 100 Biggest Branding Mistakes of All Time 
enlarge enlarge  		 Brand Failures: The Truth about the 100 Biggest Branding Mistakes of All Time
Author: Matt Haig

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Rating: 3.5 out of 5 stars 8 reviews
Sales Rank: 230536
Category: Book
ASIN: 0749444339
Publication Date: October 28, 2005
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Lovemarks: The Future Beyonds Brands: Saatchi & Saatchi Designers' Edition 
enlarge enlarge  		 Lovemarks: The Future Beyonds Brands: Saatchi & Saatchi Designers' Edition
Author: Kevin Roberts

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Rating: 5.0 out of 5 stars 1 reviews
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ASIN: 1576873552
Publication Date: September 30, 2007
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The Design of Things to Come: How Ordinary People Create Extraordinary Products 
enlarge enlarge  		 The Design of Things to Come: How Ordinary People Create Extraordinary Products
Authors: Craig M. Vogel, Jonathan Cagan, Peter Boatwright

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Rating: 4.5 out of 5 stars 18 reviews
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ASIN: 0131860828
Publication Date: June 18, 2005
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