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International Business Research | 
 enlarge | Author: James P. Neelankavil
Publisher: M.E. Sharpe
Category: Book
List Price: $89.95
Buy New: $61.85
You Save: $28.10 (31%)
New (10) Used (3) from $61.85
Sales Rank: 2273873
Media: Paperback
Pages: 467
Number Of Items: 1
Shipping Weight (lbs): 1.7
Dimensions (in): 9 x 7.5 x 1.1
ISBN: 0765617722
Dewey Decimal Number: 338.88072
EAN: 9780765617729
ASIN: 0765617722
Publication Date: June 30, 2007
Shipping: Eligible for Super Saver Shipping
Availability: Usually ships in 24 hours
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Product Description
As more and more companies enter the global business arena, it is critical that they acquire relevant information specific to their industry and the country that they wish to enter. This book explains how to perform accurate, timely, and appropriate research to make informed strategic decisions. The chapters of "International Business Research" follow the overall research process - defining the research problem, explanation of research methodologies, data analysis, report writing and dissemination. The book presents methodologies for most functional areas and can be used as a research tool for the broad international business field. It includes in-chapter learning objectives, exercises, summaries, boxed inserts, and a detailed glossary. In addition, a sample data disk is bound into each copy of the book.
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