|
Consumers in Cyberspace: A Special Double Issue of the journal of Consumer Psychology (Journal of Consumer Psychology, Vol. 13, Number 1&2) | 
 enlarge | Creator: Dawn Iacobucci
Publisher: Lawrence Erlbaum
Category: Book
Buy Used: $267.81
Used (4) from $267.81
Sales Rank: 4585753
Media: Paperback
Edition: 1
Pages: 192
Number Of Items: 1
Shipping Weight (lbs): 1.2
Dimensions (in): 10.9 x 8.2 x 0.5
ISBN: 0805896236
Dewey Decimal Number: 158
EAN: 9780805896237
ASIN: 0805896236
Publication Date: May 1, 2003
Availability: Usually ships in 1-2 business days
Shipping: International shipping available
Condition: Book is in standard used condition. Thousands of satisfied customers!
| |
| Editorial Reviews:
Product Description
This special issue is on the timely topic of "Consumers in Cyberspace." Due to its concentration in focus, it is intended to contribute in a highly visible manner to the need for using thoughtful conceptual structures as frameworks and theories to make progress in research and teaching. The articles in this special issue fall into five main themes:
*e-commerce and Internet consumer behavior and marketing research;
*recommendation agents;
*anthropomorphism of the computer;
*how consumers process price, value, and price-related information via the Internet; and
*examination of classical information processing in the new light of e-commerce.
|
|
|
SEO and Marketing TipsBETA RELEASE | |
