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Yes!: 50 Scientifically Proven Ways to Be Persuasive
Sway: The Irresistible Pull of Irrational Behavior
OBD: Obsessive Branding Disorder: The Illusion of Business and the Business of Illusion
Creative Advertising, Second Edition
Advertising and Promotion: An Integrated Marketing Communications Perspective
Google AdSense For Dummies (For Dummies (Computer/Tech))
Graphis Poster Annual 08/09 (Graphis Poster Annual)
Mind Capture: How You Can Stand Out in the Age of Advertising Deficit Disorder
A History of Advertising (Basic Architecture Series)
How Disruption Brought Order: The Story of a Winning Strategy in the World of Advertising
Bestsellers
The Tipping Point: How Little Things Can Make a Big Difference
Yes!: 50 Scientifically Proven Ways to Be Persuasive
Sway: The Irresistible Pull of Irrational Behavior
Designing Brand Identity: A Complete Guide to Creating, Building, and Maintaining Strong Brands
The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!
The Copywriter's Handbook, Third Edition: A Step-By-Step Guide To Writing Copy That Sells
OBD: Obsessive Branding Disorder: The Illusion of Business and the Business of Illusion
Storyselling for Financial Advisors : How Top Producers Sell
Advertising and Integrated Brand Promotion
Marketing Metrics: 50+ Metrics Every Executive Should Master
 Advertising

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Advertising: Principles and Practice (7th Edition) (Advertising: Principles and Practice) 
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 Advertising: Principles and Practice (7th Edition) (Advertising: Principles and Practice)
Authors: William D. Wells, Sandra Moriarty, John Burnett

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ASIN: 0131465600
Publication Date: May 29, 2005
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The 22 Immutable Laws of Branding 
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 The 22 Immutable Laws of Branding
Authors: Al Ries, Laura Ries

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ASIN: 0060007737
Publication Date: September 2002
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Secrets of Question Based Selling: How the Most Powerful Tool in Business Can Double Your Sales Results 
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 Secrets of Question Based Selling: How the Most Powerful Tool in Business Can Double Your Sales Results
Author: Thomas Freese

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ASIN: 1570715882
Publication Date: November 1, 2000
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Diffusion of Innovations, 5th Edition 
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 Diffusion of Innovations, 5th Edition
Authors: Everett M. Rogers, Everett Rogers

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ASIN: 0743222091
Publication Date: August 16, 2003
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Integrated Advertising, Promotion, and Marketing Communications (3rd Edition) 
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 Integrated Advertising, Promotion, and Marketing Communications (3rd Edition)
Authors: Kenneth E. Clow, Donald E. Baack

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ASIN: 0131866222
Publication Date: April 1, 2006
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Positioning: The Battle for Your Mind, 20th Anniversary Edition 
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 Positioning: The Battle for Your Mind, 20th Anniversary Edition
Authors: Al Ries, Jack Trout

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ASIN: 0071359168
Publication Date: December 28, 2000
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Mind Capture: How You Can Stand Out in the Age of Advertising Deficit Disorder 
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 Mind Capture: How You Can Stand Out in the Age of Advertising Deficit Disorder
Author: Tony Rubleski

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ASIN: 1600374573
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Permission Marketing : Turning Strangers Into Friends And Friends Into Customers 
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 Permission Marketing : Turning Strangers Into Friends And Friends Into Customers
Author: Seth Godin

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Avg. Customer Rating: 4.0 out of 5 stars 132 reviews
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ASIN: 0684856360
Publication Date: May 6, 1999
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Selling To VITO (The Very Important Top Officer) 
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 Selling To VITO (The Very Important Top Officer)
Author: Anthony Parinello

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Avg. Customer Rating: 4.5 out of 5 stars 55 reviews
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Category: Book
ASIN: 1580622240
Publication Date: 1999
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Contemporary Advertising 
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 Contemporary Advertising
Authors: William F. Arens, Michael F. Weigold, Christian Arens

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Avg. Customer Rating: 4.0 out of 5 stars 7 reviews
Sales Rank: 4856
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ASIN: 0073529915
Publication Date: March 16, 2007
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