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Brains on Fire: Igniting Powerful, Sustainable, Word of Mouth MovementsBrains on Fire: Igniting Powerful, Sustainable, Word of Mouth Movements

Brains on Fire: Igniting Powerful, Sustainable, Word of Mouth MovementsBrains on Fire: Igniting Powerful, Sustainable, Word of Mouth Movements

From Those Wonderful Folks Who Gave You Pearl Harb: Front-Line Dispatches from the Advertising WarFrom Those Wonderful Folks Who Gave You Pearl Harb: Front-Line Dispatches from the Advertising War

Agency Mania: Harnessing the madness of client/agency relationships for high-impact resultsAgency Mania: Harnessing the madness of client/agency relationships for high-impact results

Street-Smart Advertising: How to Win the Battle of the BuzzStreet-Smart Advertising: How to Win the Battle of the Buzz

The 48 Hour Plan: The 48 Hour Plan: "Discover how to create, launch and get any website quickly indexed in 48 hours!" AAA+++

Advertising by Design: Generating and Designing Creative Ideas Across MediaAdvertising by Design: Generating and Designing Creative Ideas Across Media
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The Tipping Point: How Little Things Can Make a Big DifferenceThe Tipping Point: How Little Things Can Make a Big Difference

The Tipping Point: How Little Things Can Make a Big DifferenceThe Tipping Point: How Little Things Can Make a Big Difference

Advertising and Promotion: An Integrated Marketing Communications PerspectiveAdvertising and Promotion: An Integrated Marketing Communications Perspective

Advertising (8th Edition)Advertising (8th Edition)

Hey, Whipple, Squeeze This: A Guide to Creating Great Advertising (Adweek Series)Hey, Whipple, Squeeze This: A Guide to Creating Great Advertising (Adweek Series)

The Brand Gap: Expanded EditionThe Brand Gap: Expanded Edition

Positioning: The Battle for Your MindPositioning: The Battle for Your Mind
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The Tipping Point: How Little Things Can Make a Big DifferenceThe Tipping Point: How Little Things Can Make a Big Difference

The Tipping Point: How Little Things Can Make a Big DifferenceThe Tipping Point: How Little Things Can Make a Big Difference

Advertising and Promotion: An Integrated Marketing Communications PerspectiveAdvertising and Promotion: An Integrated Marketing Communications Perspective
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The Tipping Point: How Little Things Can Make a Big DifferenceThe Tipping Point: How Little Things Can Make a Big Difference

The 22 Immutable Laws of Marketing:  Violate Them at Your Own Risk!The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!

Logo Design Love: A Guide to Creating Iconic Brand IdentitiesLogo Design Love: A Guide to Creating Iconic Brand Identities
 

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The Tipping Point: How Little Things Can Make a Big Difference  The Tipping Point: How Little Things Can Make a Big Difference
Author: Malcolm Gladwell

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New (142) Used (672) Collectible (6) from $2.99

Rating: 4.0 out of 5 stars 1128 reviews
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ASIN: 0316346624
Publication Date: January 7, 2002
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Advertising and Promotion: An Integrated Marketing Communications Perspective  Advertising and Promotion: An Integrated Marketing Communications Perspective
Authors: George Belch, Michael Belch

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Rating: 4.0 out of 5 stars 11 reviews
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Advertising (8th Edition)  Advertising (8th Edition)
Authors: Sandra Moriarty, Nancy D Mitchell, William D. Wells

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Publication Date: February 11, 2008
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Hey, Whipple, Squeeze This: A Guide to Creating Great Advertising (Adweek Series)  Hey, Whipple, Squeeze This: A Guide to Creating Great Advertising (Adweek Series)
Author: Luke Sullivan

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New (32) Used (19) from $12.11

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Positioning: The Battle for Your Mind  Positioning: The Battle for Your Mind
Authors: Al Ries, Jack Trout

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New (28) Used (40) from $6.83

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Publication Date: December 13, 2000
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The 22 Immutable Laws of Marketing:  Violate Them at Your Own Risk!  The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!
Authors: Al Ries, Jack Trout

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Diffusion of Innovations, 5th Edition  Diffusion of Innovations, 5th Edition
Authors: Everett M. Rogers, Everett Rogers

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Rating: 4.5 out of 5 stars 43 reviews
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ASIN: 0743222091
Publication Date: August 16, 2003
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Guerrilla Marketing, 4th edition: Easy and Inexpensive Strategies for Making Big Profits from Your Small Business  Guerrilla Marketing, 4th edition: Easy and Inexpensive Strategies for Making Big Profits from Your Small Business
Author: Jay Conrad Levinson

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New (41) Used (40) Collectible (1) from $6.01

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Publication Date: May 22, 2007
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Yes!: 50 Scientifically Proven Ways to Be Persuasive  Yes!: 50 Scientifically Proven Ways to Be Persuasive
Authors: Noah J. Goldstein, Steve J. Martin, Robert B. Cialdini

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New (37) Used (32) from $2.72

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Advertising and Integrated Brand Promotion  Advertising and Integrated Brand Promotion
Authors: Thomas O'Guinn, Chris Allen, Richard J. Semenik

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Rating: 4.0 out of 5 stars 6 reviews
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ASIN: 0324568622
Publication Date: April 18, 2008
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