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New Releases
•Influence: Science and Practice (5th Edition)
•Crowdsourcing: Why the Power of the Crowd Is Driving the Future of Business
•The $12 Million Stuffed Shark: The Curious Economics of Contemporary Art
•Do You Matter? How Great Design Will Make People Love Your Company
•Click: What Millions of People Are Doing Online and Why it Matters
•Buyology: Truth and Lies About Why We Buy
•The Way We'll Be: The Zogby Report on the Transformation of the American Dream
•Los Logos 4
•Search Engine Marketing, Inc.: Driving Search Traffic to Your Company's Web Site (2nd Edition)
•Closing the Innovation Gap: Reigniting the Spark of Creativity in a Global Economy
Bestsellers
1.Predictably Irrational: The Hidden Forces That Shape Our Decisions
2.The Tipping Point: How Little Things Can Make a Big Difference
3.Yes!: 50 Scientifically Proven Ways to Be Persuasive
4.Influence: The Psychology of Persuasion (Collins Business Essentials)
5.Nudge: Improving Decisions About Health, Wealth, and Happiness
6.The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
7.Sway: The Irresistible Pull of Irrational Behavior
8.Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
9.Web Analytics: An Hour a Day
10.The Wisdom of Crowds
Most Gifted
1.The 29% Solution: 52 Weekly Networking Success Strategies
2.Tuned In: Uncover the Extraordinary Opportunities That Lead to Business Breakthroughs
3.The Tipping Point: How Little Things Can Make a Big Difference
4.Predictably Irrational: The Hidden Forces That Shape Our Decisions
5.Yes!: 50 Scientifically Proven Ways to Be Persuasive
6.Stumbling on Happiness
7.Influence: The Psychology of Persuasion (Collins Business Essentials)
8.Sway: The Irresistible Pull of Irrational Behavior
9.Hope Is Not a Strategy: The 6 Keys to Winning the Complex Sale
10.The New Gold Standard: 5 Leadership Principles for Creating a Legendary Customer Experience Courtesy of the Ritz-Carlton Hotel Company
Most Wished For
1.Predictably Irrational: The Hidden Forces That Shape Our Decisions
2.Yes!: 50 Scientifically Proven Ways to Be Persuasive
3.Nudge: Improving Decisions About Health, Wealth, and Happiness
4.The Tipping Point: How Little Things Can Make a Big Difference
5.Influence: The Psychology of Persuasion (Collins Business Essentials)
6.Sway: The Irresistible Pull of Irrational Behavior
7.The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
8.Click: What Millions of People Are Doing Online and Why it Matters
9.Web Analytics: An Hour a Day
10.Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
 

Marketing & Sales



    
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Predictably Irrational: The Hidden Forces That Shape Our Decisions 
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Author: Dan Ariely

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Rating: 4.0 out of 5 stars 146 reviews
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ASIN: 006135323X
Publication Date: February 19, 2008
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Yes!: 50 Scientifically Proven Ways to Be Persuasive 
enlarge enlarge  		 Yes!: 50 Scientifically Proven Ways to Be Persuasive
Authors: Noah J. Goldstein, Steve J. Martin, Robert B. Cialdini

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Rating: 4.5 out of 5 stars 72 reviews
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ASIN: 1416570969
Publication Date: June 10, 2008
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The Tipping Point: How Little Things Can Make a Big Difference 
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Author: Malcolm Gladwell

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Influence: The Psychology of Persuasion (Collins Business Essentials) 
enlarge enlarge  		 Influence: The Psychology of Persuasion (Collins Business Essentials)
Author: Robert B. Cialdini

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Rating: 4.5 out of 5 stars 262 reviews
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ASIN: 006124189X
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Nudge: Improving Decisions About Health, Wealth, and Happiness 
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Authors: Richard H. Thaler, Cass R. Sunstein

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Rating: 4.0 out of 5 stars 45 reviews
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Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant 
enlarge enlarge  		 Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
Authors: W. Chan Kim, Renee Mauborgne

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Publication Date: February 3, 2005
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The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly 
enlarge enlarge  		 The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
Author: David Meerman Scott

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Rating: 4.5 out of 5 stars 106 reviews
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ASIN: 0470113456
Publication Date: June 4, 2007
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Sway: The Irresistible Pull of Irrational Behavior 
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Authors: Ori Brafman, Rom Brafman

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ASIN: 0385524382
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Web Analytics: An Hour a Day 
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Author: Avinash Kaushik

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Raving Fans: A Revolutionary Approach To Customer Service 
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Authors: Ken Blanchard, Sheldon Bowles

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Rating: 4.0 out of 5 stars 122 reviews
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ASIN: 0688123163
Publication Date: May 19, 1993
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