| Search Engine Optimization: Your visual blueprintfor effective Internet marketing (Visual Blueprint) | 
 enlarge | Author: Kristopher B. Jones
Publisher: Visual
Category: Book
List Price: $29.99
Buy New: $18.40
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Avg. Customer Rating:  13 reviews
Sales Rank: 3338
Media: Paperback
Number Of Items: 1
Pages: 296
Shipping Weight (lbs): 1.4
Dimensions (in): 9.1 x 7.3 x 0.9
ISBN: 0470224487
Dewey Decimal Number: 025.04
EAN: 9780470224489
ASIN: 0470224487
Publication Date: April 7, 2008
Availability: Usually ships in 1-2 business days
Condition: Brand new Item. CD, DVD, Book, VHS more than 400 000 titles to choose from. ALL days Low Price !
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Product Description
"This book is an excellent learning tool. Like any other tool, you get out of it exactly what you put in. My advice is to spend as much time with each section as YOU need. If you do that, you will walk away with every bit of the knowledge an industry thought leader can provide."--Kevin M. Ryan, Vice President, Global Content Director
Search Engine Strategies and Search Engine Watch "Search engine optimization is, without question, one of the highest ROI activities a business can undertake. It’s also one of the most misunderstood. Fortunately, we’ve got people like Kris to act as our tour guide and translator. A solid strategy and attention to detail are essential to a successful SEO campaign and that’s exactly what Kris delivers."--Rand Fishkin, Chief Blogger and CEO, SEOmoz "Kristopher Jones is one of a small number of entrepreneurial executives whose confidence, innovation, and creativity has been instrumental in developing and framing search engine, social media optimization, and Internet marketing. Kristopher is a modern day blend of John Wayne, Thomas Edison, and Andy Warhol. Kristopher Jones and his Pepperjam team tirelessly implement innovative search engine optimization, pay-per-click, affiliate marketing, and social media optimization solutions for a broad base of corporate customers. Kristopher Jones will continue to have a profound effect on Internet marketing and social networking." --Jack Kiefer, President & CEO, BabyAge.com "Kris envisioned search engine optimization as an integral element of online marketing before the phrase was even coined. This book reveals his secrets for success in getting competitive words and phrases highly ranked on the major search engines. Since 2000, Kris and his team at Pepperjam have implemented successful SEO strategies for igourmet.com, helping grow our revenues and shape our product mix. I highly recommend this book as either an easy-to-follow road map for novices or a valuable reference for experts."--Spencer Chesman, President & CEO, igourmet.com "Search engine optimization (SEO) is an integral part of an effective online marketing strategy. With this book Kris offers a step-by-step guide to get your Web site ranked by the major search-engines. At 1-800-PetMeds we have worked with Kris and his team at Pepperjam for the last three years to implement a range of online marketing strategies that have worked very effectively. I highly recommend you read this book and implement the strategies contained within." --Alex Irvin, Online Marketing Director, 1-800-PetMeds.com "Search engine optimization has emerged as the flagship service in the growing Internet marketing landscape, and Kristopher Jones is a leader in explaining the intricate details and subtle balances that make it all work." --Bruce Clay, President, Bruce Clay, Inc. "Kris Jones is a leading expert in marketing both affiliate-based and client sites. His expertise comes from a wide perspective you can’t get from most search engine marketers. When I listened to Kris speak at the Elite Retreat conference, I felt like I was a conference attendee rather than a fellow speaker."--Aaron Wall, SEO Expert and Blogger, SEObook.com Welcome to the only guidebook series that takes a visual approach to professional-level computer topics. Open the book and you'll discover step-by-step screen shots that demonstrate over 140 key search engine optimization techniques, including: - Analyzing your competition
- Researching and analyzing keywords
- Developing your link building skills
- Setting up blogs and communities
- Using Google Analytics
- Networking with Facebook and MySpace
- Boosting traffic with Digg and StumbleUpon
- Setting up pay-per-click campaigns
- Discovering ways to monetize Web traffic
- Installing valuable SEO plug-ins
Extra Apply It - "Apply It" and "Extra" sidebars highlight useful tips
- High-resolution screen shots demonstrate each task
- Succinct explanations walk you through step by step
- Two-page lessons break big topics into bite-sized modules
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| Customer Reviews: Read 8 more reviews...
SEO E-Book alternative [searchenginesecrets.co.za] August 9, 2008
0 out of 1 found this review helpful
I found this book excellent although it may be a bit much for the beginner website developer or internet marketer. Many of the reccomended actions are rather complicated. For the beginner that wants to get going and get his or her website up and running and indexed quickly I would rather look at many of the e-books available [www.searchenginesecrets.co.za]. I find the e-books get right to the point which will get you onto the internet quickly and help you to get the first few sites "under your belt" in no time. Afer that a detalied book like this could make a lot of sense.
Useful for amateurs, semi-professional as well as professional web designers July 24, 2008
2 out of 2 found this review helpful
This is a very useful book with a lot of good, practical ideas. It is well written and understandable. It is easy to use; it is divided into one or two-page sections ("Optimize Title Tags," "Article Directory Submissions," etc.) so you can carry out one suggestion at a time, as you have the time. It would be useful to people who do not know HTML, but it is most useful to those who do know it.
informative, well written, and well designed July 24, 2008
2 out of 2 found this review helpful
I am so lucky to initally have found this book at our small public library. It is inforamtive, well written, and well designed.
Thanks for bringing me up to speed so quickly and easily. I didn't even know what PPC, CTR , or the other basics of internet marketing was!
Kia
 Lot of information July 22, 2008
2 out of 2 found this review helpful
I browsed through this book at the local book store and was immediately impressed by the quality of information presented. The reason for my 4 star rating is that after I bought the book and started getting into the details, I found that some of the websites mentioned were not functional anymore. I found 2-3 links like that. But other than that I think that this is one book in SEO that every webmaster should own.
The best money I've spent on SEO/SEM Strategies July 17, 2008
4 out of 4 found this review helpful
As the owner of a web design firm that offers a growing bundle of SEO services, I have spent thousands of dollars staying up-to-date with the latest strategies for search engine optimization.
But despite the big-name conferences I've attended, this $30 book is the best investment I've made in SEO.
The author does a phenomenal job of covering every phase of the process. In fact, I hit Amazon this evening, because I'm buying 4 more copies that will be distributed to every part of my team... 1 for our lead web programmer, 1 for the people doing keyword research, 1 for our copywriter and 1 for the people who focus on link building strategies. There's stuff in here from which everybody can benefit.
I also appreciate how it's organized. If you like text - there's a section in each chapter with text. If you prefer pictures, the second part of each chapter is chock full of diagrams and images that would allow somebody to learn a lot with minimal reading.
I highly recommend this book.
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