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Reinventing Your Contact Center: A Manager's Guide to Successful Multi-Channel CRM | 
 enlarge | Authors: Lisa M. Schwartz, Lana M. Ruffins, Natalie L. Petouhoff
Publisher: Prentice Hall
Category: Book
List Price: $35.00
Buy New: $5.00
You Save: $30.00 (86%)
New (20) Used (12) from $4.87
Sales Rank: 1484063
Media: Paperback
Edition: 1
Pages: 272
Number Of Items: 1
Shipping Weight (lbs): 1
Dimensions (in): 9.9 x 8 x 0.5
ISBN: 0131837893
Dewey Decimal Number: 658.812
EAN: 9780131837898
ASIN: 0131837893
Publication Date: April 17, 2006
Availability: Usually ships in 1-2 business days
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Product Description
Emphasizing the worth of positive customer interactions, Re-Inventing Your Contact Center provides tools for building the very best multi-channel customer relationship management system. Learn why customer contact centers are so valuable to the company’s bottom line. Discover how to keep employees motivated, challenged and committed. Understand the multiple channels used to communicate effectively with consumers. This new text unlocks many of the secrets behind successful customer service management and is filled with cases, exercises and assignments that build communication strategies, listening skills and confidence to re-invent one’s own contact center. Highlights multi-channel contact center strategies. Includes all forms of customer contact, such as: voice, email, fax, Web and more! Emphasizes the value of contact management centers. Discusses how customer service experiences impact consumer behavior and purchasing plans. Includes numerous lists, charts, and calculations that can be used to determine contact center effectiveness. Excellent for anyone involved in managing a Contact Center.
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