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Marketing w/ PowerWeb (Mcgraw Hill/Irwin Series in Marketing) | 
 enlarge | Authors: Roger A. Kerin, Steven W. Hartley, Eric N Berkowitz, William Rudelius
Publisher: McGraw-Hill/Irwin
Category: Book
Buy Used: $4.44
New (31) Used (183) from $4.44
Rating:  10 reviews
Sales Rank: 91781
Media: Hardcover
Edition: 8
Pages: 733
Number Of Items: 1
Shipping Weight (lbs): 4.1
Dimensions (in): 11 x 8.7 x 1.5
ISBN: 0073080152
Dewey Decimal Number: 658.8
EAN: 9780073080154
ASIN: 0073080152
Publication Date: March 28, 2005
Availability: Usually ships in 1-2 business days
Shipping: Expedited shipping available
Shipping: International shipping available
Condition: Shows some signs of wear, and may have some markings on the inside. 100% Money Back Guarantee. Shipped to over one million happy customers. Your purchase benefits world literacy!
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Product Description
Marketing, 8e by Kerin, Hartley, Berkowitz, and Rudelius continues a tradition of leading the market with contemporary, cutting-edge content presented in a conversational student-oriented style, supported by the most comprehensive, innovative, and useful supplement package available. This text and package is designed to meet the needs of a wide spectrum of faculty—from the professor who just wants a good textbook and a few key supplements, to the professor who wants a top-notch fully integrated multimedia program.
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| Customer Reviews: Read 5 more reviews...
 BUYER BEWARE!!!! October 27, 2008
D. Maestas
I bought this book for a marketing class that I had to cancel and retake at a later semester. So I threw it in the closet and didn't look at it. Mistake number 1. Now that I have this class and my first session is tomorrow night, I looked over the book to notice that it has "Fisher College of Business The Ohio State University" on the front. So I thought, thats kinda cool to that a college can get their name on it. Little did I realize that the book is custom printed. It's missing 6 chapters. Yes. You heard that correctly. SIX CHAPTERS! And now I'm kind a SOLed for tomorrow night. I have emailed the seller and I will repost here if they will help me out. SO moral of the story, beware of what you buy!!!!!!!
 Awesome Buy October 15, 2008
Ladolka Nowell (Atlanta, GA)
Product is exaclty what I needed and at a great price. Very impressed with quality and overall appearence of this item.
Outstanding Service October 9, 2008
C. Coble (Lafayette, IN)
the book was sent to me on prompt, along with the notes, which is helpful..thanks!
missing info July 31, 2008
dadperks (cincinnati)
Required textbook for a class I am taking. There was no indication I could find that this is the International version and what was actually required for the course is the domestic version. So far, I haven't noticed any differences in text.
 Not For sale in North America January 23, 2008
A. Schaaf (Madison, WI)
3 out of 3 found this review helpful
I purchased this book under the impression that it was the 8th ed, which is was. However, it is the International Edition that is not even available for sale in North America (it even says it on the back cover). So, buyer beware it is not the same book as the regular 8th Edition!
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