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Superior Customer Service: How to Keep Customers Racing Back to Your Business--Time Tested Examples from Leading Companies | 
enlarge | Author: Dan Blacharski Publisher: Atlantic Publishing Company Category: Book
List Price: $19.95 Buy New: $9.97 You Save: $9.98 (50%)
New (27) Used (8) from $9.97
Rating: 8 reviews Sales Rank: 93378
Media: Paperback Pages: 288 Number Of Items: 1 Shipping Weight (lbs): 0.1 Dimensions (in): 8.8 x 6 x 0.4
ISBN: 0910627525 Dewey Decimal Number: 658.812 EAN: 9780910627528 ASIN: 0910627525
Publication Date: July 15, 2006 Availability: Usually ships in 1-2 business days Shipping: Expedited shipping available Condition: Brand new from the publisher!
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Product Description This new book details how to care for customers and how to make superior service happen, and keep customers coming back to your store or Web site. You will learn practical and innovative tips and tricks that are easy to implement. These concepts and skills can be applied immediately. This book is a ready- made, in-house training workshop and step-by-step manual for creating superior customer service in an ever-competitive business environment. Learn from successful companies what works and what doesn t to help keep customers racing back to your business.
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| Customer Reviews: Read 3 more reviews...
Superior Book Too December 21, 2006 T. Beck-Murphy (CA, USA) 1 out of 4 found this review helpful
I bought this book because I wanted to increase my conversion ratios. I wanted to know how to generate business and keep my costumers coming back. There are tried and true tricks for building consumer loyalty, and many of them are revealed in Blacharski's manual. If you're a follower of the author's, you'll really appreciate this book. It's past-paced and, like it says, a ready-made step-by-step costumer service training manual. His "Ten Commandments for Managers" and then "...Employees" are great checklists/tools. Blacharski also covers ethical ways to effectively collect client information and outsource. Superior Customer Service is also an entertaining read. There's a section that shows when to put on specific kinds of customer service "hats." My favorite description is of "The Spelunker's Helmet." It makes perfect sense. So does explanation of "The Mind Reader's Turban."
This should be a MUST READ for any and all employees -- Seriously! November 8, 2006 L. Salazar From the Presidential Suite to the mailroom, and all the levels in between, the customer service aptitude of employees can make or break the success of a business. In his book, Superior Customer Service, Blacharski provides a fresh primer to reinforce the power that customer services has in the compettive world of business. Old conventional widom is shined up with new and fresh perspectives that make the informational, accessible and practical information provided a MUST for every employee. It is my opinion that this is the perfect text to build a customer service in-house training program around. Alternatively, it should be distributed as required reading at new employee orientation with the name badges and insurance information. It really is that good.
An Essential Read for Business Owners November 1, 2006 G. Ochs 2 out of 2 found this review helpful
Author Dan Blacharski has done it well. He's written a book about one facet of business that has not been dealt with much recently, despite its critical importance to business success. Blacharski discusses all aspects of customer service for both web-based and conventional businesses, and he defines guidelines for establishing a business whose employees have the "customer service mindset" that, undoubtedly, leads to increased sales and profitability. This book is chock full of advice and specific steps and procedures to follow to create a customer service-oriented environment that will set a business apart from the competition. It is an excellent treatment of the subject and will be invaluable to business owners, customer service managers and personnel, and sales personnel. When you pick up this book, jump right to "The Ten Commandments of Customer Service for Managers" and "The Ten Commandments of Customer Service for Employees" (pages 252-254), read them, and then start at the beginning.
What makes consumers decide to shop at one place over another? October 16, 2006 Midwest Book Review (Oregon, WI USA) 1 out of 3 found this review helpful
With so many stores retail and online selling the same products at nearly the same prices, what makes consumers decide to shop at one place over another? SUPERIOR CUSTOMER SERVICE is the answer - and a book that tells both brick n mortar and online stores how to win over the competition. Chapters detail innovations, tips and tricks which are easy to implement and that drive customer attention and interest. Diane C. Donovan California Bookwatch
Keep Your Customers Coming Back for More October 12, 2006 Louisa J. Whitley (Springfield, IL USA) 0 out of 2 found this review helpful
So you have a business, and you have customers; what now? "Superior Customer Service" is a one-stop-shop for all of your customer service needs. Blacharski provides business owners with a fool-proof guide to keeping customers happy and business booming. With easy to read large type and bulleted checklists, finding the solution you need to any customer service issue could not be easier. I would recommend this book for anyone who wants to run a successful business. In fact, buy this book for your employees and keep the "Ten Commandments for Employers/Employees" on hand too keep things running smoothly.
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