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Master Data Management and Customer Data Integration for a Global Enterprise

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Authors: Alex Berson, Larry Dubov
Publisher: McGraw-Hill Osborne Media
Category: Book

List Price: ~~$59.99~~
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Rating: 4.5 out of 5 stars

2 reviews
Sales Rank: 118307

Media: Paperback
Edition: 1
Pages: 432
Number Of Items: 1
Shipping Weight (lbs): 1.5
Dimensions (in): 9 x 7.3 x 1

ISBN: 0072263490
Dewey Decimal Number: 658.8120285574
EAN: 9780072263497
ASIN: 0072263490

Publication Date: May 24, 2007
Availability: Usually ships in 1-2 business days
Condition: All orders ship same business day via standard shipping (USPS Media Mail) if received by 1 PM CST.

Also Available In:

•	Digital - Master Data Management and Customer Data Integration for a Global Enterprise
•	Kindle Edition - Master Data Management and Customer Data Integration for a Global Enterprise

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Editorial Reviews:

Product Description

Transform your business into a customer-centric enterprise

Gain a complete and timely understanding of your customers using MDM-CDI and the real-world information contained in this comprehensive volume. Master Data Management and Customer Data Integration for a Global Enterprise explains how to grow revenue, reduce administrative costs, and improve client retention by adopting a customer-focused business framework.

Learn to build and use customer hubs and associated technologies, secure and protect confidential corporate and customer information, provide personalized services, and set up an effective data governance team. You'll also get full details on regulatory compliance and the latest pre-packaged MDM-CDI software solutions.

Design and implement a dynamic MDM-CDI architecture that fits the needs of your business
Implement MDM-CDI holistically as an integrated multi-disciplinary set of technologies, services, and processes
Improve solution agility and flexibility using SOA and Web services
Recognize customers and their relationships with the enterprise across channels and lines of business
Ensure compliance with local, state, federal, and international regulations
Deploy network, perimeter, platform, application, data, and user-level security
Protect against identity and data theft, worm infection, and phishing and pharming scams
Create an Enterprise Information Governance Group
Perform development, QA, and business acceptance testing and data verification

Customer Reviews:

4 out of 5 stars

The book any CIO should read to dive into MDM July 13, 2007
Maria Carme Artigas Brugal (Europe)
This book is a great compendium of current technology and business issues around MDM and CDI, with a foreword from Aaron Zornes. It provides an expert view on business drivers, architectural approaches and implementation issues. It is worth mentioning the chapter on Vendors Landscape where the authors review current market players competitive advantages. Easy to read for both business and IT managers and it has very interesting appendixes with glossary included! The book any CIO and Business Executive should read to be aware of whats going on in the MDM field.
Carme Artigas - CEO Synergic Partners

5 out of 5 stars

The Bible on MDM and CDI May 31, 2007
Pauldunay (Cos Cob, CT USA)
8 out of 13 found this review helpful

Plenty of companies are making money despite doing a subpar job at managing/accessing their data. But a new threat is compounding the negative effects of poor data management: Out of control volume!

According to IDC estimates, in 2007 for the first time, we'll see the amount of digital information generated surpass the storage capacity available. It's a huge wake-up call for businesses. It's no longer a nice extra to invest in technology that will help turn data into information assets, but a true business imperative.

Thanks to this book you have the bible on master data management (MDM) and customer data management (CDI) solutions. Done well, they have the potential to tap previously unrealized revenue streams and create a framework that can improve information accuracy, consistency and security to stem the rising tide on out of control data.

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