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Instant Leads (Instant Success) | 
 enlarge | Authors: Bradley J Sugars, Brad Sugars
Publisher: McGraw-Hill
Category: Book
List Price: $16.95
Buy New: $8.26
You Save: $8.69 (51%)
New (37) Used (12) from $6.00
Rating:  5 reviews
Sales Rank: 221200
Media: Paperback
Edition: 1
Pages: 192
Number Of Items: 1
Shipping Weight (lbs): 0.7
Dimensions (in): 8.8 x 6 x 0.8
ISBN: 0071466630
Dewey Decimal Number: 659.1
EAN: 9780071466639
ASIN: 0071466630
Publication Date: December 19, 2005
Availability: Usually ships in 1-2 business days
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Product Description
Start a steady stream of leads flowing into your business. Trying to grow a business without a steady supply of fresh leads is like trying to drive across the country on a single tank of gas. With everything on your plate, who has time to chase after new leads? Don't panic. Self-made millionaire Brad Sugars shows you why generating a constant flow of hot leads isn't nearly as complicated as you might think. Discover how to: - Run killer print ads, radio campaigns, and mailings
- Form strategic alliances with suppliers and local businesses
- Use promotional offers and guarantees to set yourself apart from the herd
- Make sure your plans are cost-effective with a break even analysis
Get real results right now when you discover all that Instant Success has to offer! Instant Advertising * Instant Cashflow * Instant Profit * Instant Promotions * Instant Referrals * Instant Repeat Business * Instant Sales * Instant Systems * Instant Team Building * The Business Coach * The Real Estate Coach * Successful Franchising * Billionaire in Training
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| Customer Reviews:
 Maybe, Maybe Not April 3, 2008
Aaauger (Austin, TX United States)
This book is a small selction of lead generation methods. Whether or not they work for you probably depends on your product-market. Most of the methods that were emphasized seemed to discount the prospect's intelligence: classified ads and direct offers with copy reminscent of a carnival hawker. The chapter about strategic partnerships had the most valuable content.
Overall, this book is a little light on lead generation methods - especially how to qualify them for your business. It also has a lot of fluff: a storyline, pages of questions with lots of blank space, and a long pitch for business coaching. I got more out of the author's cash flow book.
 Don't Wait for Customers...Here's How to Get Them June 25, 2007
Mark Raciappa (Tallahassee, FL USA)
Most business owners know how to do the work "IN" the business, so they sit and wait for the phone to ring or the next prospect to walk in the door. This book is absolutely jam-packed with simple, useful strategies that any business owner can use to get more qualified leads. What I found particularly helpful was the break-even analysis that enables anyone to make an informed decision about whether to engage an advertising campaign or not. There are also great tips on how to write ads for all media and how to set up strategic alliances and host beneficiaries. Read this book today, get more prospects tomorrow!
Leads made simple January 14, 2006
D. Achtemeier (Michigan)
2 out of 3 found this review helpful
The success of every business depends on the ability to generate new and qualified leads. Yet most small businesses often spend their time and money on methods that don't produce good results. This book is filled with excellent ideas and the process to implement them. The real life examples make it an easy read with good comprehension. It gave me the confidence to put them into action for my business.
Easy guide to generating leads... January 13, 2006
P. Khedekar (Auckland, NZ)
0 out of 2 found this review helpful
The most important factor of cashflow is the number of leads generated. The book covers easy to develop and implement marketing activities to generate more leads...
Get leads simply and effortlessly January 4, 2006
Jodie Shaw (Brisbane, Australia)
0 out of 3 found this review helpful
Instant Leads explains the process through which entrepreneurs can grow their businesses by obtaining additional customers, an element of professional success that Sugars identifies as crucial.
Instant Leads begins by outlining the steps of Action International's Business Chassis, a schematic developed by Sugars that can be applied to businesses so that entrepreneurs can analyze their business piece-by-piece. Potential customers or "Leads" comprise the first part of the Business Chassis and as such, argues Sugars, are crucially important to the success of any business.
The business methods Sugars outlines in Instant Leads are drawn from the author's many years of professional success. Financially retired at 26, Sugars is a multi-million business mogul who assists, motivates, and trains hundreds of thousands of business professionals worldwide through books, DVDs, seminars, and Action International's team of business coaches.
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